Barbiecore: shocking pink dominates spring 2024

Barbiecore: shocking pink dominates spring 2024

Shocking pink, or Barbiecore, is the undisputed trend colour of spring 2024. From catwalks to fashion magazines, this vibrant and bold colour is everywhere, ready to add a touch of energy and vitality to our looks.

The Barbiecore trend has its roots in 90s fashion, with icons such as Pamela Anderson and Paris Hilton sporting shocking pink dresses with ease. The trend has since been picked up in recent years by celebrities such as Zendaya and Dua Lipa, helping it go viral on social media.

How to wear the colour Barbie? Shocking pink is a versatile colour that can be worn in many different ways. For a total Barbie look, opt for a shocking pink dress from head to toe. If you prefer a more understated look, pair shocking pink with neutral colours such as white, black or beige.

Some tips:

If you are not used to wearing bright colours, start with small shocking pink accessories, such as a handbag or a pair of shoes.
Shocking pink looks great on all skin tones. If you have fair skin, opt for a cooler shade of pink. If you have dark skin, choose a warmer shade of pink.
For an evening look, combine shocking pink with metallic jewellery and accessories.